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North Salem, NY 10560



We help companies develop digital marketing strategies, create new digital products, and bridge the gap between digital vision and execution.

Step2 Strategy put us on a path to reposition two well-established brands in highly competitive markets by capitalizing on our digital, content and data capabilities in ways we hadn’t considered before.
— Linda Longton, SVP Editorial Randall-Reilly

Client story: Revenue

When Randall-Reilly needed to re-invigorate two brands with a new digital product concept  that would build audience engagement and revenue, we uncovered a large unmet need that they were uniquely positioned to bring to market. They are now building that product.

Client story: Recovery

Advantage Business Media's initiative to turn its corporate site into a lead generation tool stalled after months of work with little to show for the effort. we put the project back on track and managed it to completion. A month after launch, unique visitors had doubled with no promotion, and time on site increased 40%.

Client story: Process

The CEO of a global luxury services company was ready to fire her digital product team and start over. We evaluated digital operations and re-engineered workflows between marketing, product, IT and customers. Customer defections were averted and confidence restored.